Meet The Smarties

Lindsay Pomeroy

Lindsay Pomeroy

Owner, Chief Wine Officer 

 

As Founder of Wine Smarties, Lindsay Pomeroy, MW is the lead educator and creative driver behind the brand’s evolving courses, services, and experiences, while cultivating strong client relationships and guiding the business’s day-to-day operations.

Career Highlights

Master of Wine (MW) in 2018-Institute of Masters of Wine (MW)

Awarded Austrian Wine Marketing Board Outstanding Achievement Award for MW Exam-Outstanding Achievement Award Recipient

Her MW Research paper: A study of water monitoring technology in drought affected counties of Santa Barbara, Paso Robles & San Diego.

WSET Diploma (AIWS) – Wine & Spirits Education Trust (WSET)

Wine Smarties Career Highlights

Certified Spanish Wine Educator – The Wine Academy of Spain

Directed Wine Spectator Award-Winning wine programs throughout San Diego.

Certified Wine Educator (CWE) – Society of Wine Educators

San Diego Magazine’s 2009, 2010 and 2011 finalist for ‘Women Who Move the City

Expanded Satellite schools to Frenchy's Sip and Shop and Wine on Main. 


Introducing Hayes

 

Hayes’ relationship with wine began while he was a student at Cal Poly San Luis Obispo, when his parents joined a wine club during a weekend of wine tasting in Paso for his 21st birthday. His lovely mom added his name to the membership so he could take his friends wine tasting for free. What began as an "elevated" perk to drink for free in college, turned into a lasting curiosity for wine.

 

He has since earned his WSET Level 1, 2, and 3 certifications through evening classes with Lindsay. 

 

In his role as a Client Director for a technology company, Hayes travels the world, often dining solo abroad or hosting client dinners.

 

As his curiousity for food and wine grew, Hayes became a restaurant investor and has worked closely with operators and sommeliers, including Lindsay. 

 

His perspective is shaped by formal wine education and extensive dining across Europe, North America, and Asia.

 

Now based in San Diego, Hayes continues to explore Southern California’s dining scene, with frequent trips to Valle de Guadalupe. His favorite dining cities include Mexico City, Tokyo, and New York, along with Singapore’s hawker centers, where his appreciation for food extends beyond fine dining to tradition, culture, and everyday expression.

 

When Hayes isn’t in a restaurant or vineyard abroad, he loves to recreate dishes he’s tried during his travel, using cooking as a way to further explore new techniques and flavor. For him, wine and food are inseparable and among the best ways to tell the story of another culture. His cellar is built from bottles purchased abroad and carried home in luggage, each tied to a place, a meal, and a memory to share around the table.

Lindsay Pomeroy

Hayes Gorecki

Food & Wine Advisor | Strategic Growth 

 

Hayes works closely with restaurant teams to refine food programs, elevate guest experience, and support cohesive food-and-wine strategies. His role bridges hands-on restaurant consulting with forward-looking product development, helping Wine Smarties thoughtfully expand its services and regional impact.


Lindsay Pomeroy

Romina Mendoza

Instructora WSET de Wine Smarties en español


Media Mentions

Congrats to Lindsay for winning the Bollinger Medal in Excellence in Tasting

Congratulations to Lindsay for Becoming a Master of Wine Masters of Wine (MW) Exam!

Read Lindsay’s Journey as to Becoming San Diego’s first Master of Wine Featured in the UT Union Tribune

Read Featured as Sommelier in Chef’s Roll Chef’s Roll Interview

Read Lindsay’s Opinion on Branding as seen in the Huffington Post

Listen to Lindsay discuss San Diego’s Wine Scene on NPR NPR Interview

Congratulations to Lindsay for being nominated as a finalist for the San Diego Magazine Women Who Move The City Award for 2009, 2010, and 2011

Here’s what NBC is saying about the WSET in San Diego (Wine & Spirits Education Trust) in San Diego

Read what NBC is saying about the WSET (Wine & Spirits Education Trust) in San Diego

Read about Lindsay's Story to becoming an MW.

Wine Smarties Media Mentions

Wine Smarties

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